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Demystifying Digital Transformation

Thursday, October 10, 2019, 2:30 PM


It’s vital now more than ever for business owners and executives to understand the language and application of digital transformation in their industry. What do businesses stand to lose if they don’t prepare for and embrace digital transformation?   Digital transformation terms like artificial intelligence (AI) and machine learning are historically technical fields and can be siloed to data scientists and engineers, which can limit the potential business transformation. Join us on Thursday, October 10, as Jesse Wolfersberger, Chief Data Officer for Maritz Motivation, explores how companies can expand their thinking around digital transformation uses and how to inspire their staff to be advocates for AI, robotics and more.   Jesse Wolfersberger leads the Maritz Decision Sciences team, a group of data scientists who specialize in merging the fields of behavioral science and artificial intelligence. Jesse started his career as a sports writer, before jumping into marketing as Director of Consumer Insights for GroupM's digital media think tank. In his free time, Jesse uses his data skills in the baseball world, where he consults for a Major League team. This event qualifies for 1 CPE credit. About the Event Series: Is your organization taking the necessary steps to stay relevant and grow during this time of digital disruption? Brown Smith Wallace presents GROWTH in the Age of Disruption, a digital transformation event series, featuring informative presentations to equip business leaders across all industries with knowledge and tools to achieve strategic business goals. Visit our events page for more information on upcoming series events: https://www.bswllc.com/events.      Statement of Standards for Continuing Professional Education Brown Smith Wallace is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors on through its website: www.nasbaregistry.org

Tickets: https://www.eventbrite.com/e/demystifying-digital-transformation-tickets-69800644607?aff=aff0eventful

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1 Cityplace Dr
Creve Coeur, IL

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